Green Giant - Frozen Vegetables

From the Seed
It Starts with a Seed

Our seeds are precious. Green Giant agriculture experts have invested decades worth of research in their quest to perfect our vegetable varieties across an array of growing conditions. Seed breeding advancements have resulted in better taste, texture, and color for our vegetables. Not only has quality been enhanced, we’ve also reduced land and water usage through more efficient growing and processing methods.

We’re committed to delivering the highest quality seeds, so you can enjoy the highest quality vegetables. That’s how we make our vegetables unforgettable. That’s Green Giant®.

To the Farm
Nurturing Good Seeds into Good Vegetables

For over 100 years, Green Giant farmers have taken great pride in caring for the vegetables they grow. Today, we still have fourth generation farmers who do little things that make a big difference. Like tending each crop according to Mother Nature’s schedule and harvesting the vegetables at their fleeting moment of perfection – day or night.

Nothing beats vegetables right from the field. That’s when their taste, texture, color and nutritional value are as good as they get. But the time and distance from the field to your table can be a lot greater than you may think. And that’s when your vegetables can lose some of their goodness.

To the Freezer
The Nutrition Clock Is Ticking

Exposed to light, heat and time, vegetables can lose some of their nutritional value and goodness. So it makes sense that the older fresh vegetables are, the more likely it is they’ve lost some of that goodness.

At Green Giant, we pick our vegetables at their peak of perfection for optimal goodness. Then we give them a quick heat treatment to stop the natural enzymes that can reduce their goodness over time. Freezing vegetables is like stopping their clocks, so they lose less of the fresh-picked goodness nature intended. And that means your family gets the vitamins and minerals you want them to have.

Several research studies show that freezing vegetables “locks in” important vitamins and stops the nutrient loss that can occur in fresh vegetables over time. Green Giant® vegetables are frozen fast to lock in nutrients, so they’re as nutritious as fresh.